One of the most effective ways to advertise your mailing list, special offer or simply to show ads is via javascript 'pop over' on your site.

There's plenty of data to back this up and we can confirm it.

The popover ad, for WPMU DEV Premium running on WPMU.org - which uses this plugin, delivers visitors to WPMU DEV Premium that look at double the number of pages and stay doubly as long as visitors that come via Adwords!

See no.13 vs. no. 17!

And, like I said, we use it and now so can you!

Once installed, it's really simple, just activate it and visit Settings > Pop Overs.

Then paste in your ad code... whether its javascript or, like us, an image.

And select it's size, borders, background color, position and even font color.

Then, set the display rules, namely:

Show the Pop Over if one of the following checked rules is true:

Visitor is not logged in. Visitor has never commented here before. Visitor came from a search engine. Visitor did not come from an internal page. Visitor referrer matches And the visitor has seen the pop over less than X times

And you're good to go!

Here it is in action:

And of course it even contains a link allowing users to click it and never see the popover again... just to take care of the complainers!

Not that we've ever had a single complaint!

Enjoy :)

Tags : popover